For the past eight years, the company has hosted a First 100 event with every new Chick-fil-A opening. About 240 Chick-fil-A fans from all over Utah lined up before 6 a.m. this morning (Wednesday). By lottery, 100 names were drawn, and those people are camping on the premises until 6 a.m. tomorrow, where they will receive their prize (one CFA meal per week for 52 weeks).
In the meantime, the campers are being entertained with a DJ onsite, playing music and leading them in games like "Minute To Win It," where campers were seeing who could build the biggest stack of ketchup packs. The campers were also competing to bring in the most canned food for the Utah Food Bank, with the winner receiving $100 worth of CFA. The campers were served breakfast, lunch and dinner, and they are able to use the restaurant's restrooms, said Sue Smith, one of the campers.
Baby Madison Beus with mom, Amy Beus and friend, Jessica Baker. |
Family members joked that it's just a warm-up for their annual elk hunt.
The youngest camper was four-month-old Madison Beus. "I was pregnant with her when I went to the last opening," said her mother, Amy Beus.
Sue Smith of Layton will sleep in her pup tent tonight. |
She won a scavenger hunt during the day, which netted her a CFA T-shirt.
Craig Saxton, the store's franchise operator, said that a showing of 240 people by 5 a.m., is "Uncharacteristically high for an opening. The place was packed with people telling us they love Chick-fil-A. I really think what happens here will be pretty special."
Saxton operated the CFA outlet at the Layton Hills Mall for 14 years, "and we're going from a team of 25 kids to a team of 70-80. We interviewed close to 400 people in order to hire about 75 new employees. The caliber of kids is really high, these are super-great kids."
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